Dang's Fish selection, sourced from the deep-sea fish series of the Nordic region, provides a burst of vitality and essential nutrients for every morning. Dang's Fish offers more than just a product; it introduces a new healthy lifestyle. The Dang's Fish team commissioned RDA for a complete brand shaping, where our design philosophy is simple yet full of fresh vitality, allowing "Dang's Fish" to quickly stand out in the crowded market and become a beautiful presence within the industry. RDA employed a minimalist design style paired with bright colors to convey the fresh vitality of the "Dang's Fish" brand to consumers. Our packaging design is not only easy to recognize but is also a part of the overall visual system of the brand, narrating the story of "Dang's Fish" from shelf to table in every detail. Through the creation of experiential stores, we helped the brand perfect its presentation and experience process.

当当的鱼是五分钟营养早餐的开创者，精选来自北欧深海的珍稀鱼种，为每一个清晨提供满满的活力和必需的营养。在快节奏的生活中，当当的鱼坚信健康和时间同等重要，因此，品牌创造了既快速又充满营养的早餐选择，让繁忙的都市人也能享受到深海鱼的美味与健康。通过严格的选材和独特的配方，当当的鱼确保每一份早餐都是对健康的最佳投资。当当的鱼带来的不仅仅是一款产品，而是一种全新的健康生活方式。当当的鱼团队委托RDA对品牌进行完整的塑造，我们的设计理念简洁而充满新鲜活力，让当当的鱼迅速在拥挤的市场中崭露头角，成为行业内的一道亮丽存在。RDA采用了极简的设计风格与明亮的色彩搭配，将当当的鱼品牌的新鲜活力传递给消费者。我们的包装设计不仅易于识别，更是品牌整体视觉系统的一部分，从货架到餐桌，每一个细节都在讲述“当当的鱼”的故事。通过体验店的打造，帮助品牌完善了品牌的展示和体验流程。