Lefan Yoga
BRAND IDENTITY / COMMUNICATION
A leaf that inspires the creative philosophy of the Lefan brand. The simple and dexterous design and the refreshing colors symbolize the hope for the development and expansion of the Lefan brand from product to service. It is a symbol of Lefan's commitment to pioneering new heights in the industry and creating a more humane user experience.
一片叶,化繁为简,于大道之中启发了乐梵品牌的创意哲学。简洁灵巧的设计,清新脱俗的色彩,都象征着从产品到服务,乐梵品牌的发展与扩张的光明希望。叶是希冀,是向上生长的代表,更象征着乐梵致力于开拓行业新高度,打造更具人性化的用户体验。新整体形象又具有年轮的时空哲理概念,表征着瑜伽超然世外,更是品牌禅意与健康的基因。