Beisdo is a professional sports flooring provider integrating R&D, production and sales. Its products cover categories such as PVC sports flooring, custom craft flooring, suspended parquet flooring, arena supporting equipment, etc. It has many series of products for events, stadiums and kindergartens. RDA created a visual identity for the brand's new launch, using the most simple graphic concept to convey the visual concept of sports shock absorbing flooring.

对于运动地板、PVC运动地胶、体育场馆材料和体育设施建材企业而言，品牌设计需要把产品的减震、安全、耐用、赛事适配和空间解决方案能力转化为渠道客户、工程客户和终端场馆能够快速识别的专业价值。Beisdo的品牌升级重点，是通过运动地板品牌定位、VI系统和传播视觉，把材料性能与运动场景建立清晰关联，提升产品认知、招商沟通和项目咨询转化。

Beisdo是一家集研发、生产、销售为一体的专业运动地板提供商，旗下产品涵盖PVC运动地板、定制工艺地板、悬浮式拼装地板、场馆配套器材等类别，拥有赛事专用、体育场馆专用、幼儿园专用等多个系列产品。RDA为品牌的全新发布创建了视觉识别，用最为简洁的图形概念传递了运动减震地板这一视觉概念。