A Feast of Culture, Served in the Present
Hanlin Banquet Brand Design
Hanlin Banquet brings the hospitality and culinary traditions of Boshan into a contemporary dining setting. RDA created a cultural restaurant brand identity that lets heritage feel present, not preserved behind glass.
Typography, pattern, colour and spatial details form a measured visual rhythm. Traditional references are edited into a system that works across menus, signage, invitations and the banquet room.
- Restaurant Brand Strategy
- Brand Identity
- Banquet Experience
- Spatial Communication
Background
The brand needed to hold ceremony, local memory and modern service together. The identity had to feel special enough for a banquet while remaining warm and accessible to everyday guests.
Typography, pattern, colour and spatial details form a measured visual rhythm. Traditional references are edited into a system that works across menus, signage, invitations and the banquet room.
Challenge
Hanlin Banquet brings the hospitality and culinary traditions of Boshan into a contemporary dining setting. RDA created a cultural restaurant brand identity that lets heritage feel present, not preserved behind glass.
Typography, pattern, colour and spatial details form a measured visual rhythm. Traditional references are edited into a system that works across menus, signage, invitations and the banquet room.
Design System
Typography, pattern, colour and spatial details form a measured visual rhythm. Traditional references are edited into a system that works across menus, signage, invitations and the banquet room.
Hanlin Banquet brings the hospitality and culinary traditions of Boshan into a contemporary dining setting. RDA created a cultural restaurant brand identity that lets heritage feel present, not preserved behind glass.