Shanghai Cell Therapy Group is dedicated to the deep integration of cellular drugs, cellular health and cellular medicine, developing efficacy up to international leading cell therapy technology and products. RDA design team provided the design of the display space for its new technology center in Shandong Province, with a sophisticated and modern design style, presenting the brand's high professionalism and technological sense as a whole perfectly.

RDA refined the Shcell project into a clear brand identity design system for cell technology and life science groups. The work connects strategy, visual identity and practical applications so the brand can build recognition, trust and stronger commercial conversion across digital, print and spatial touchpoints.