Natural Skincare Branding and Packaging Inspired by Freedom
Forose is a skincare brand centred on natural ingredients and a gentler approach to everyday care. Its new product range needed a visual identity and packaging system that could express freedom, comfort and hydration without relying on familiar clinical beauty conventions.
RDA developed a softer wordmark and a family of connected forms and transparent colours to distinguish product benefits across the range. The system creates continuity from pack to pack while giving Forose a younger, clearer and more contemporary presence.
- Brand Identity
- Packaging Design
- Communication Design
The identity highlights Forose's focus on natural ingredients and supports a more comfortable, uncomplicated approach to skincare.
The packaging uses connected patterns and changing colours to distinguish the characteristics and benefits of each product.
Rounded graphic forms translate softness, hydration and gentle care into a flexible language across the range.
Transparent layers and restrained colour give the skincare packaging a light, natural character while keeping product information clear.
