Fashion Brand Identity and Art Direction for TSTR Milano
Founded in Milan in 2016, TSTR is a fashion brand shaped by the city's culture and a fascination with contrast. Its creative perspective brings together modern fashion and natural references, using light, shadow, texture and colour to make familiar forms feel new.
RDA translated this point of view into a brand story, visual identity and art direction system for print and digital communication. The resulting language is minimal yet expressive, giving TSTR a coherent framework for imagery, typography and seasonal fashion content.
- Brand Identity
- Communication Design
Founded in 2016, TSTR is a Milan-based fashion brand informed by the city's history, culture and contemporary creative energy.
TSTR explores beauty through contrast, bringing fashion together with natural references, shadow and light, texture and colour to make familiar forms feel new.
TSTR explores beauty through contrast, bringing fashion together with natural references, shadow and light, texture and colour to make familiar forms feel new.
