Corporate Rebranding for a Listed Chemical Materials Company
Head Brand Identity Design
Marking the fifth anniversary of its public listing, HEAD introduced a renewed corporate strategy and needed an identity that could express technical capability, progress and long-term ambition. The project centred on a bird in flight as a symbol of momentum and a higher perspective.
RDA developed the concept into a complete corporate identity system for the chemical materials company, extending it across signage, communications and the corporate website. The result aligns the organisation's industrial expertise and capital-market presence with a clearer, more consistent brand image.
- Brand Identity
- Signage System
- Website Design
Leading the way with a new visual identity. We create this pilot bird to fly with the corporate strategy onto a new level.
The new corporate image was designed by RDA Team, with a pilot bird as the idea, showing the future height of the Head brand and the leading position.
We provide a full design service package to our client, from brand identity to website design.
